My friend tested Google Adwords and FaceBook Ads with 50 YTL which equals to $43 , and heres the results showing how much traffic you can drive to your website with Facebook ads and Google Adwords.

Results For Google Adwords :

Positives of Adwords :

• If you work hard on chosing right keyword you can get better results. Since he’s not Adwords Professional he was able to get this rates.
• Local impression available which means you can chose a county and show your ads only visitors from that county.

Negatives of Adwords :

• You have to spend a lot of time to chose true keywords to get better results.
• You cannot know on which sites your ad will appear.
• Although you think that it will be cheap at first , it may cost you much depending on chosen keywords.

Results For Facebook Ads :

Positives of Facebook Ads :

• You can show your ads to certain demography , for example you can show your ads to women between 18-22 ages.

Negatives of Facebook Ads :

• You cannot show ads depending on people’s interests.
• CTR is low.

As a result FaceBook Ads seemed more profitable , because with same amount of money Facebook drove more traffic than Google Adwords . It may because we’re not Adwords Professional. But when we compare impressions and clicks Facebook Ads beats Google Adwords athough CTR is low on Facebook.

You can get your free Facebook ads coupons clicking here.